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As a manufacturer, your contacts with customers aren’t just one-time events that take place when a sale is made. Rather, the interactions between manufacturers and their customers are more extensive, occurring throughout the lifecycle of an engagement - from order to cash and beyond. It’s a different type of relationship that requires a special type of customer relationship management (CRM) solution.
Made2Manage CRM is a solution designed to address the unique requirements of small- and medium-sized engineer-to-order, make-to-order, make-to-stock, assemble-to-order, and mixed-mode manufacturers. Because the solution is an integral part of the Made2Manage enterprise resource planning (ERP) solution, your customer contact capabilities are woven into your order-to-cash business flow. For example, Made2Manage CRM and Made2Manage ERP operate on a common Microsoft® technology platform for simple, fast navigation across the applications. Made2Manage CRM and Made2Manage ERP also have common process flows and screens, help functions, security features, and reporting processes. It’s possible to access the CRM solution from anywhere within Made2Manage ERP.
Made2Manage CRM is designed specifically to help manufacturers manage their accounts, close more deals, forecast the sales pipeline, and provide quality service after the sale. When you choose Made2Manage CRM, you get access to functionality designed to produce a specific process improvement and business benefit.
To facilitate the growth of your business, the solution combines advanced manufacturing-focused CRM capabilities with features designed to make the solution easy-to-use. Made2Manage CRM features To-Do List functionality integrated with Microsoft Outlook to provide an easy way to track activity for all staff who work with customers. Managers and customer-focused employees can assign activities with due dates, track completions, and view the complete history - including attached e-mail messages, drawings, photographs, and video - to provide a comprehensive customer view, streamline service activities, and lower expenses. The Microsoft Outlook integration enables sales, service and management staff to update information by notebook computer or smart phone. In addition, the solution supports growth by providing controlled, secure access to dealers and distributors. |